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Emblemottos, with Ben Swire

September 9, 2021 @ 12:00 pm - 1:30 pm

Make Believe Works logo

Event Description

We’re bringing back Ben Swire of Make Believe Works for another energetic creative session, this time focused on the MDI studio space. “Emblemottos” focuses on making goals tangible—a playful but powerful activity to help crystalize your goals and better understand your peers.


Guest Bio

Ben_Swire Ben Swire (He/Him) is an award-winning designer and writer, and former Design Lead at the legendary innovation firm, IDEO. The thread that runs through his varied background in design thinking, philosophy, quantum theory, cinema, psychoanalytic theory, and literature is an exceptional curiosity about the hidden factors that influence our lives when we’re not looking.

While at IDEO Ben created Make Believe Time as a bi-weekly creative play date for the IDEO community. People from all levels in the studio came to the sessions to learn, create, play, laugh, and, most importantly, meaningfully connect with their colleagues and themselves. Participants walked away refreshed, energized, and ready to tackle challenges in new and creative ways. When interest spread beyond the walls of IDEO, Make Believe Works was born and now helps organizations ranging from Fortune 500 stalwarts to first-year start-ups to build the creative and emotional muscle memory that leads to a healthy, innovative, collaborative culture.



September 9, 2021
12:00 pm - 1:30 pm


MD+I Program
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